When for-profits Partner with nonprofits, good things happen in Philadelphia

Apr 11, 2019, 2:22pm EDT

“As I grow older, I pay less attention to what men say. I just watch what they do.”

– Andrew Carnegie

A major metropolitan area like Philadelphia could not function without philanthropy — without folks coming together to take care of needs that can’t be fulfilled by government or the for-profit world.

To thrive, we need a robust nonprofit sector that’s supported by foundations, individuals and businesses.

It’s our mission to focus on the latter.

The Philadelphia Business Journal is all about results — but it’s not always about revenue and profit.

Each year, we look for the best examples of how companies of all sizes give back to Greater Philadelphia through engagement with our nonprofit sector. Whether it’s building houses for families of modest income, raising money in an innovative way, or some other impactful program, we want to celebrate and shine a light on what the business community is doing to make the region a better place for all of the region’s people.

The criteria for this year’s Faces of Philanthropy Awards was measurable impact. How did the philanthropic initiative make a change in the lives of others? As you will see through the following pages, the judges were looking for tangible results.

The Philadelphia Business Journal congratulates the honorees for their efforts in making the region a better place to live, work and play.

The industrialist and philanthropist Andrew Carnegie, quoted above, would be delighted to see the hands-on partnerships we celebrate on these pages.

Together, we can overcome even the most difficult problems and change the lives of those in need.

Craig Ey

Editor-in-ChiefBallinger with Spark

Ballinger established B::Engaged as an outlet for its employees to be involved in community outreach and engagement and Spark has been one of its focuses. Spark is a national non-profit dedicated to helping middle school students achieve a successful future. Through B::Engaged, Ballinger employees have worked with students through workshops and one-on-one mentorships to engage students and open them up to opportunities they might not have otherwise been exposed to. Ballinger has donated funds and around 120 volunteer hours to Spark in Philadelphia and mentored more than 25 students since 2014. Spark views the transition from young teens to young adults as an important time to show students what’s possible, especially since middle school is the time in which student risk academic disengagement.

QVC/Qurate Retail Group with Big Brothers/Big Sisters Independence Renaissance Charter School

QVC, the shopping channel that pioneered shopping from your couch at home, has been involved with mentoring in the communities that Big Brothers/Big Sisters Independence Renaissance Charter School is located. Through a program called Beyond School Walls, QVC has helped 281 youth over the last 10 years and the effort can measured in meaningful ways: The average number of detentions and suspensions for students involved in the program have declined by 70 percent; 82 percents of students maintained or decreased the number of unexcused absences; and the number of students with no disciplinary infractions increased by 33 percent. QVC is also involved in other programs that expose youth to a positive workplace and allowing them to experience what it means to work for corporations and the educational requirements needed to achieve professional success.

Pennrose with Episcopal Community Services

Pennrose, a Philadelphia real estate company with a national reach, is an employer-partner with Episcopal Community Services RISE Initiative. An acronym for Resources, Independence, Success and Employment, RISE connects people to opportunities that will lead to sustainable employment and economic mobility. Those participating in the program receive one-on-one employment and career counseling support as they build resumes, apply for jobs, develop other work environment skills and learn networking and interviewing techniques. Episcopal Community Services and Pennrose share a passion for developing individuals and helping them advance their careers and their lives.

Lyft with Mural Arts Philadelphia

Lyft and Mural Arts Philadelphia co-developed an effort to facilitate access to the arts and encourage community engagement. The strategy involved featuring murals on traveling billboards and wrapped vehicles and providing discount codes that gave 25 percent off a ride to Lyft customers who participated in Mural Arts Month activities. More than 2,000 people used the code to access public art, museums and community engagement. The effort went beyond an exchange of dollars from a corporation to a non-profit. Lyft wanted to offer tangible support to the arts and culture community, leveraging its access to provide transportation and thousands of its riders. “Mural Arts Philadelphia has truly transformed public art in the city by collaborating with local artists to bring the streets of Philadelphia to life and make art accessible to all,” said Andrew Wolf, general manager of Lyft Pennsylvania. “Lyft couldn’t think of a better way to support their great work.”

Giant Food Stores with Children’s Hospital of Philadelphia

Giant Foods Stores have been involved with Children’s Hospital of Philadelphia for 22 years, donating more than $18 million to various initiatives including the construction of the Beurger Center for Advanced Pediatric Care. Giant provided a grant that helped CHOP establish an initiative called the Healthy Weight Program, which focused on the prevention and treatment of childhood obesity, and opened a Healthy Weight food Pharmacy in West Philadelphia. The pharmacy is the first pediatric hospital-based food bank in the country and opened in January 2019. It is anticipated that the pharmacy will serve 20 new families each month and 240 in its first year of operation.

Dudynk with Simon’s Heart

Dudnyk, a Horsham-based health care marketing and advertising agency, is partnering with Lafayette Hill-based Simon’s Heart to help raise awareness of sudden cardiac arrest – a top killer of student athletes. Darren and Phyllis Sudman started Simon’s Heart, after losing their son Simon to sudden cardiac arrest when he was less than one year old, so no other parent would lose a child to a detectable and treatable heart condition. The two organizations worked with Hatboro-Horsham High School to create a free heart screening event in November 2018. Dudnyk created a multi-media campaign to promote the event and other local Simon’s Heart screening programs. The campaign increased visits to simonsheart.org by 82 percent. More than 200 teens registered for the Hatboro-Horsham High School event, where two teens were found to have possible underlying conditions that could result in sudden cardiac arrest.

West Pharmaceutical Services with Fox Chase Cancer Center

For more than two decades, West Pharmaceutical Services has partnered with Fox Chase Cancer Center on initiatives to help create a healthier world. Each year, West team members in Exton run a West Without Borders campaign to benefit Fox Chase. In 2018 the campaign’s focus was on raising funds to benefit the pancreatic cancer research being done at the cancer center. The two-week campaign include a variety of activities include “bingo over lunch,” bakes sales, and raffle prizes that raised a total of $64,000 – a figure that was matched dollar-for-dollar by West’s charitable arm, the Herman O. West Foundation. West contributed another $15,000 by serving as title sponsor of the Fox Chase Paws for the Cause dog walk in October. Its total donation to the cancer center in 2018 was $143,000

Professional Edge Fishing with the Ike Foundation

Professional Edge Fishing, a South Jersey marketing agency that represents multiple fishing brands, has partnered with The Ike Foundation for the past several years to get kids interested in fishing and other outdoor activities. The foundation was founded by professional bass angler Mike Iaconelli and his wife Becky — the president of Professional Edge Fishing — in 2014. It focuses on youth in areas where such activities are not readily available. Its mission is to help youth develop a love of the outdoors at an early age and teach them to appreciate the planet and its natural resources. The foundation has donated thousands of rods, reels, lures and tackle boxes to kids around the country. Professional Edge Fishing has raised $300,000 for the foundation and continues to plan special events such as celebrity fishing tournament where kids can fish with, and compete against, professionals.

Incyte Corp. with Cancer Support Community Delaware

In 2017, Wilmington biotechnology company Incyte Corp. and Cancer Support Community Delaware (CSCDE), a statewide nonprofit organization that supports people impacted by cancer, established the Incyte Cancer Care Assistance Fund. The fund, administered by CSDCE, provides emergency financial assistance to cancer patients, their caregivers and family members. The fund is open to Delaware cancer patients who demonstrate financial need and are undergoing active treatment or recently received treatment for any type of cancer. Incyte, through its Incyte Charitable Giving Foundation, committed in 2018 to providing the fund with up to $100,000 each year for five years. The fund is being used to provide financial assistance for medical expenses and basic living expenses.

AmerisourceBergen with Eluna

Over the past two years, AmerisourceBergen — through its AmerisourceBergen Foundation — has worked with Eluna (formerly the Moyer Foundation) on an evolving partnership to address the opioid addiction epidemic in the Philadelphia region and beyond. In March 2018, the AmerisourceBergen Foundation provided a $95,000 grant to support the expansion of Eluna Mariposa Community Program, a community-based afterschool addiction prevention and program that provides an array of support services for youth impacted by a family member’s substance abuse disorder. The grant enabled Eluna to launch a second location for the program in the Kensington section of Philadelphia. Also last year, the foundation provided a three-year, $600,000 grant to support Eluna’s national Camp Mariposa network, which will help expand the program’s overall offerings for underserved youth across the country.

Sweet Charlie’s Franchising with The BanksGiving Company

Ice cream company Sweet Charlie’s has partnered with The BanksGiving Company over the past year to develop and accelerate the financial literacy nonprofit’s educational, work-ready initiatives for the underprivileged youths in Philadelphia. The two organizations created an on-the-job curriculum that allowed BanksGiving to continue to educate students as they started work. The curriculum included building resumes, coaching students through interviews and review performance evaluations. About $10,000 was raised through the efforts.

American Water and LUCY Outreach

When American Water announced in 2016 it would be moving its headquarters to Camden, CEO Susan Story said involvement in the city’s community would be a top priority. She’s made good on that promise. American Water and LUCY Outreach, which offers educational, social, cultural and service-oriented programs to young people in Camden, have formed a close partnership that includes American Water raising $27,000 for the organization, as well as employee donations of meals, clothes and food. More than 100 helped LUCY move into its new home, and the nonprofit’s annual Spring Gala will be held at American Water’s new headquarters.

Accenture with the Pennsylvania Horticultural Society

The two-decade-long partnership between Accenture and the Pennsylvania Horticultural Society began with Accenture’s sponsorship of PHS’ fundraising event, the Flower Show Preview Party, but has expanded to the point where executives now hold positions on PHS’ board, council and committees. Last year, Accenture also enlisted three of its employees to spend three weeks digitizing the Flower Show’s entire entry and judging process, which was previously paper-based, time-consuming and inefficient. The final product, which allows for volunteers to document entries and judges to record notes with iPads, debuted at the 2019 Flower Show.

Deeter USA with the Heritage Conservancy Fund

The Heritage Conservancy, a nonprofit that focuses on preserving Bucks and Montgomery counties’ heritage, has benefited from marketing firm DeeterUSA’s donation of expertise for several years. They recently executed a creative project that benefited The Vesta Fund and school districts in the community to the tune of $35,000. DeeterUSA donated the editing, printing and publishing expertise needed to re-write and publish a leather-bound version of a classic children’s book, updated with a Bucks County artist’s paintings that set the book along the Delaware River. The original paintings were sold at a fundraiser for $35,000, and the books are now incorporated into local schools’ curriculums.

UGI Corp. with the United Way of Greater Philadelphia and Southern New Jersey

UGI’s partnership with the region’s United Way organization resulted in $680,000 in support for the nonprofit, which focuses on ending poverty by tackling roadblocks throughout individuals’ lives, including a $580,000 donation to the United Way’s Impact Fund to end intergenerational poverty in our communities. Nearly 100 percent of UGI employees participated. Members of UGI’s leadership also lend expertise to the United Way, serving on its regional board of directors, board committees and campaign cabinet.

Global Tax Management with Autism Speaks

GTM’s work with Autism Speaks was sparked by an employees’ own personal experience raising two children on the autism spectrum and has grown into a partnership that has brought in $248,000 for the organization, which supports individuals on the spectrum with advocacy, free tool kits, professional training and much more. For the past three years, GTM has been the top fundraising team at Autism Speaks’ annual walk, which GTM views as the culmination of a year full of fundraisers for the nonprofit including a beef and beer, high-end gift basket raffles and a bake sale.

Communications Test Design Inc. with Handi-Crafters Inc.

More than 100 differently-abled individuals are able to build up workplace skills, make money and feel a sense of reward and achievement thanks to the partnership between Communications Test Design Inc., known as CTDI, and Handi-Crafters Inc. Handi-Crafters helps more than 400 individuals with disabilities access rewarding job opportunities each year, and CTDI has supported that by outsourcing nearly $500,000 in work to Handi-Crafters in the past year alone. Workers tackle work from assembling complex boxes to refurbishing remote controls, and at this point are now “an extension of CTDI.”

Wells Fargo with Read by 4th

Read by 4th is a citywide effort convened and managed by the Free Library of Philadelphia. It’s aim is to significantly increase the number of students in the city entering the 4th grade at reading level by 2020. Among other programs, Wells Fargo is supporting a new year-round virtual tutoring program that allows corporate volunteers to work with students remotely through the use of technology. The bank was also the lead partner in ensuring that every student who needed a reading tutor got one. Since the program began in 2015, 3rd graders reading at grade level have increased from 37 percent to 42 percent.

Karma Agency with The Philadelphia Foundation

Karma Agency is providing pro-bono communications and brand-strategy services for The Philadelphia Foundation’s 100th anniversary, including everything from executive consulting services to creative work on the logo and brand. The integrated communications plan includes a new digital presence, philafound.org, and a social media campaign that is engaging hundreds of nonprofits across the region. The consulting and creative work is valued at more than $100,000.

Bank of America with Year Up

Mega-bank Bank of America Corp. is a long-term supporter of Year Up Greater Philadelphia, which has provided urban young adults with the skills and experience to pursue professional careers and higher education since its inception in Philadelphia and Wilmington in 2015. Most recently, it awarded Year Up Wilmington its Neighborhood Builders Grant of $200,000 which will contribute to growth in the upcoming year. The Charlotte-based bank also provided the non-profit numerous other grants and philanthropic investments totaling an additional $40,000 in the last three years and hosted 17 interns from Year Up.

FS Investments with Anti-Defamation League

On Jan. 24 of this year, the Anti-Defamation League awarded FS Investments founder and CEO Michael Forman with the 41st annual Americanism Award at its annual ceremony, “The Good Fight.” The award recognizes leaders in business, community affairs and charitable endeavors who have distinguished themselves and their organizations through their dedication to preserving liberty and advancing the causes of human rights, dignity, diversity and equal opportunity. The event, the first held at the new Fitler Club at 2400 Market St., raised nearly $1.2 million dollars to support ADL’s efforts to combat all forms of bigotry.

Beneficial Bank with Gift of Life Family House

Beneficial, whose parent company was recently acquired by WSFS Financial Corp., has donated more than $20,000 to help Family House continue to help transplant patients and their families have a home away from home when traveling to Philadelphia for transplant-related care. Beneficial Bank volunteers have served 250 meals to transplant patients and families through the Home Cook Heroes program. In this past year, two Philadelphia branches chose Family House as their Giving Tree recipient. Members of the community were able to purchase products off a wish list to help keep the Family House full of important supplies used by the families.

Stradley Ronon Stevens & Young with Musicopia

The lawyers and staff of the Philadelphia-based law firm, led by Litigation Partner Jeffrey D. Grossman, supported Musicopia, a non-profit organization that reaches thousands of children each year through educational music enrichment programs in schools and communities throughout the Philadelphia region. Grossman introduced Musicopia to various corporate clients of the firm with philanthropic objectives, resulting in Musicopia raising over $10,000 in sponsorships. Stradley Ronon’s corporate sponsorships and individual giving of its employees have also raised over $5,000.

TD Bank with Fairmount Park Conservancy

TD Bank ramped up its existing support in 2018 with a $1.125 million commitment over the next three years to dramatically expand the Fairmount Park Conservancy’s TreePhilly, a city-wide tree planting initiative that has given away more than 22,000 trees for planting on residential property at nearly 200 spring and fall giveaway events. This contribution is supporting the expansion of the work to include a focus on trees on public land, broadening the existing partnership network, and launching a collaborative planning effort to bring together the groups and individuals working on urban forestry and heat, GSI and sustainability issues.

Santander Bank with Ceiba

In late 2017, Santander and Ceiba launched the pilot program to enable low-to-moderate income immigrants to save and secure low-cost loans for expenses associated with attaining U.S. citizenship. Since 2017, Santander has donated $450,000 to Ceiba and its coalition of organizations in support of programming in greater Philadelphia. Thirty-nine Santander volunteers dedicated more than 150 hours to provide support in two important ways – tax assistance and pro-bono legal services. Santander staff provided free tax assistance to 264 of Ceiba’s clients through sessions offered during tax season.

Morgan Lewis & Bockius with Women Against Abuse

Morgan Lewis has been a partner and supporter of the annual Dish It Up fundraiser held by Women Against Abuse since its inception 11 years ago. Dish It Up is the only fundraising event and food tasting competition in Philadelphia featuring all female chefs. Morgan Lewis partner Amy Kelly serves as chair of the board of Women Against Abuse and as presenting sponsor for Dish It Up, helped raise $168,000 for Women Against Abuse’s life-saving services. With the extra financing, the Women Against Abuse Legal Center has expanded from five staff attorneys to 11 over the past seven years.

Marrone Law Firm with Big Brothers Big Sisters

Marrone Law Firm is the presenting sponsor of “Fashion Touchdown,” an annual event that marries football, fashion and philanthropy when members of the Philadelphia Eagles and their wives model designer fashions. Marrone Law began sponsoring this event in 2017 when founder Joseph M. Marrone, became a governing board member with Big Brothers Big Sisters Independence Region. In 2017, partly through Marrone and his team’s efforts, fundraising efforts doubled the prior year’s by bringing in $360,000 and in 2018 this stellar event raised over $600,000 in one spectacular evening. Marrone himself contributed $110,000.

Beasley Media Group with Philabundance

Beasley Media Group, through 93.3 WMMR’s Preston & Steve show, organizes the Preston & Steve’s Camp Out for Hunger food drive, which benefits Philabundance, the region’s largest hunger relief organization. The 2018 Camp Out drive produced 913 tons of food and nearly $200,000 in monetary donations. The entire WMMR staff is on site along with the Philabundance staff and 215 volunteers.

Deloitte with Cristo Rey Philadelphia High School

Professional services firm Deloitte has been a part of the Cristo Rey Philadelphia High School network since its founding in 2012. The firm’s investments includes a work-study program in which Deloitte professionals serve as supervisors to four students a year, exposing them to its core work for an entire school year. Deloitte’s funding subsidizes about 60 percent of the cost of the students’ education. “Cristo Rey is a powerful reminder that an outstretched hand can make a world of difference,” said Deloitte Principal John Rooney. “I’ve watched our Cristo Rey kids grab that hand and pull themselves to a better place.”

Philadelphia Insurance Companies with Robins’ Nest Inc.

Philadelphia Insurance Companies began supporting Robins’ Nest in 2016 through the nonprofit’s holiday giving initiative. Philadelphia Insurance Companies sponsored residents in the Connect to Home Program, purchasing a large amount of gifts and gift cards to benefit the young adults in the program. The insurance carrier also sponsored Robins’ Nest’s annual fall gala for the past two years, which profited $90,000 and $158,000, respectively. Proceeds go toward improving Robins’ Nest’s 100-plus programs and services that impact nearly 15,000 children, families and individuals a year.

Central City Toyota with Philadelphia Ronald McDonald House

Every three years Ardmore Toyota and Central City Toyota donate two Toyota Sienna Mini Vans to the Ronald McDonald House. Owner Max Paul in 1985 decided to donate mini vans to the Ronald McDonald House so families can be transported to and from the Children’s Hospital of Philadelphia, which is located a mile from the Ronald McDonald House. Transportation was an issue; taxicabs can be cost-prohibitive and families may not be able to walk each way every day. Volunteers are trained by technology experts on how to use the vans and the new and evolving technologies in the Siennas.

Federal Donuts with Broad Street Ministry

Diner-style Jewish deli The Rooster is a partnership between Federal Donuts and Broad Street Ministry Hospitality Collaborative that opened in 2017 and is built on converting food waste into social justice. All of the profits go to Broad Street, providing meals and essential services to those experiencing homelessness and hunger in Philadelphia. The restaurant takes unused parts from Federal Donuts chicken and repurposes them into soup — the backbone of The Rooster’s menu.

The Boeing Company with The Franklin Institute

The Franklin Institute’s STEM Scholars program engages dozens of high school students from under-resourced communities in Philadelphia and Camden, N.J., who show strong interest in STEM disciplines. The STEM Scholars program offers a number of experiences, including field trips to local science-based institutions, interactions with local scientists and engineers, and assistance with college applications and the financial aid process. The program costs the Institute $440,000 for 80 students to participate, and it’s made possible through philanthropic support. The Boeing Company’s annual support is the largest donation to the program, making up 22 percent of the annual operating cost.


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