Chief Marketing Officer
Roberto Zeledon is the Chief Marketing Officer at Year Up. Roberto spent most of his 20 + years in the private sector building Fortune 500 brands, having held roles at Xerox, Digitas, First Marblehead and others. Since joining Year Up in 2010 to lead their marketing efforts, the organization has more than tripled in size and is one of the fastest growing non-profits in the US today. Through this growth, Roberto developed and led several organization-wide efforts including the launch of the New York Times Bestseller, A Year Up.
Roberto orchestrated the development, launch, and promotion of Year Up’s national 60 Minutes story, the organization’s most valuable campaign in its history. This opportunity drove millions in financial support, growth into multiple new cities, and the ability to serve thousands of new young adults for years to come.
Roberto lives in Miami, FL with his wife and daughter. He earned his B.S. in Marketing and Law from Syracuse University and a MBA from Boston College Carroll School of Management.Read More