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Year Up Launches Media Campaign

Year Up has partnered with State Street Corporation and Viacom to launch a five-week high-reach, comprehensive media campaign in the Greater Boston area. Through a unique partnership, the campaign will be utilizing Viacom’s key media properties in Boston, including CBS4, UPN38 and WBZ1030. Compelling television and radio vignettes, as well as website banner placement, will work to convey the power and impact of Year up to:
• make a measurable impact on the lives and earning potential of its students
• deliver a valuable business solution to our corporate partners
• provide real professional opportunities for urban communities’ young adults

An integral part of Year Up’s growth strategy, the media campaign provides an opportunity for the mission and vision of the organization to be heard in the communities we serve.

The campaign will run through January 22nd.

To view TV announcements Click the links below:
  Video 1
  Video 2
  Video 3
To listen to Radio announcements click the links below:
  Audio 1
  Audio 2

 

"Year Up does not accept the opportunity gap that exists in our nation. We are determined to provide our urban young adults with the education, guidance and support they need to realize their potential."
Gerald Chertavian
CEO and Founder,
Year Up



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